Story
The moral of our story is simple: in order to build a brand, you have to custom-craft something of great value first.
This has always been the belief of Benjamin Ariff, who began his career as a Director of Photography, but who has now served as Director and creative head on over 500 Straw to Gold projects.
Straw to Gold believes production values should always appear to be exponentially more than allocated budgets.
Relying on a highly experienced global roster of trusted elite talent, we help client marketers across the U.S., Europe, and Asia (including The Beijing Olympics) tailor-make brand stories across every medium.
Bigger than a boutique, but small enough not to have giant overhead, the Straw to Gold team starts with a spark of imagination which turns into work that leaves an indelible mark.
